Vestmark And PureFacts Announce Strategic Partnership

Firms Team Up To Provide Enhanced Billing Solutions To Wealth And Investment Management Clients
Karl Roessner, CEO, Vestmark and Robert Madej, CEO, PureFacts Financial Solutions
Karl Roessner, CEO, Vestmark and Robert Madej, CEO, PureFacts Financial Solutions

Vestmark, a wealth management software and services provider, has announced a new partnership with Toronto-based PureFacts Financial Solutions, an enterprise wealthtech solutions provider of revenue management, enterprise reporting and insights solutions for the asset and wealth management industries. By joining forces, the firms are working to elevate clients’ billing and operational efficiencies in the wealth management space.

Thanks to its partnership with PureFacts, Vestmark’s core platform capabilities, which include portfolio management, trading and client reporting tools, have been augmented to provide integrated support for billing models that include hourly, retainers, AUM-based and account-based.

“This partnership with PureFacts represents a necessary step in Vestmark’s journey to provide a comprehensive, end-to-end solution for a wide range of firms in the wealth management space, including broker-dealers, RIAs, RIA aggregators, asset managers, and other service providers,” said Karl Roessner, CEO of Vestmark. “We are extremely pleased to be partnering with a cutting-edge firm focusing on fee billing excellence and scalability.”

PureFacts’ enterprise billing platform, PureFees, offers an AI-enriched, revenue lifecycle process that can accommodate a range of wealth and asset management firms such as small independent practices, regional broker-dealers and wealth managers, and large national clients. As part of a suite of solutions available to financial advisors who leverage Vestmark’s customized investment solutions, PureFacts’ platform equips Vestmark clients to track and measure every dollar spent.

“We are excited to partner with Vestmark to bring our innovative billing solutions to the U.S. market to help their clients grow,” said Robert Madej, CEO of PureFacts Financial Solutions. “Our collaboration signifies a win-win partnership, combining Vestmark’s robust technology platform with PureFacts’ industry-leading revenue management capabilities. Together, we will further empower financial professionals to deliver exceptional, personalized client experiences.”

In March, Vestmark announced a strategic partnership with Pensionmark to create a digital wealth management platform. In February, it partnered with Invesco to increase RIA access to custom model portfolios and tax management services.

Michael Madden, Contributing Editor and Research Analyst at Wealth Solutions Report, can be reached at

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